Customer Sentiment Analysis – Its importance in event technology industry

Customer Sentiment Analysis In simple terms Customer Sentiment Analysis can be defined as the human emotions that play a crucial role in customer engagement. Business enterprises across the globe when monitoring customer sentiments try to measure the tone, context and feeling from customer actions. For instance, whether a customer completes a purchase, leaves a review,…

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Digital Platforms for Business Organizations

Digital platforms, or the collection of cloud-based software and services businesses utilize, have continued to evolve over the past several years, paving the way for more decentralized networks, even further digitalization and third-party partnerships within the enterprise. Companies across various industries started to shift focus and investment to the digital landscape, with PaaS, or platform-as-a-service, and IaaS,…

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Planning & Decision-Making Faster & Effective with Anaplan

Anaplan is a Web-based enterprise platform used for business planning and gets its name from the company that created it. The word Anaplan combines the words analysis and planning, is known for its in-memory database and calculation engine called HyperBlock. Once an enterprise customer uploads data to the Anaplan cloud, the customer’s business users can quickly organize and analyze…

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Customer Risk Profiling using Machine Learning in Lending

With technological advancements and Big Data, businesses are building more complex techniques and algorithms to identify risks. Using Machine Learning techniques, businesses are able to build Customer Risk Profiling models which enable the identification of likelihood and probability of customers being a risk. How Machine Learning can Re-define Lending? Machine learning, is beginning to create…

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